Embedded Partner

The creative team that feels like yours.

Because it is.

Not a vendor. Not an agency that invoices and disappears. We embed with your team as a long-term creative partner, handling strategy, design, video, web, and content while you focus on building the company. We're in your Slack, on your calls, and invested in your outcomes.

Three layered user interface screens showing design editing with AIIR logo, messaging app conversation, and task board for daily updates and priorities.

Growing companies need a full creative department before they can afford one.

So they patch it together: a freelancer for the deck, an agency for the website, a contractor for social. The work comes back inconsistent. No one carries institutional knowledge from one project to the next. You spend more time managing vendors than building the company.

There's a better model. One team that knows your brand, your voice, your customers, and your roadmap. One relationship where you don't have to re-explain everything every time you have a new project. One partner who's thinking about what you need before you ask.

Modern open office with wooden floors, two people chatting on a black couch, a man writing on a whiteboard, and two men talking in the kitchen area.

What we actually do.

Embedded partnerships are structured as monthly retainers with a dedicated block of hours across services. We kick off with a strategy session to understand your priorities for the quarter, then stay on as an always-available extension of your team.

Every retainer includes:

— A dedicated point of contact who knows your brand and business

— Flexible hours across services — brand, video, web, content, design, strategy

— Weekly or bi-weekly check-ins to align on priorities

— Quarterly planning sessions to get ahead of what's coming

We don't do scope creep conversations. We do the work.

How it works.

Every engagement starts with a dedicated monthly hour block — yours to use across any combination of our services: strategy, brand, video, web, motion, content, and design.We offer three tiers based on how much creative bandwidth you need.

  • ‍Starter is built for early-stage companies that need consistent output in one primary lane — whether that's video, content, or ongoing brand maintenance. It's a light, focused engagement that keeps things moving without overcommitting.
  • ‍Growth opens up full creative support across brand, content, and web. There's enough room here for proactive work, not just reactive requests. This is the most common starting point for Series A and post-launch teams.
  • ‍Scale functions as a full embedded creative department — strategy through execution across every service lane. It's the right fit for companies moving fast that need a team keeping pace.

A few things that are true across all tiers: you get full access to our entire service stack. You can pause or adjust your monthly hours with 30 days notice. And you're only ever paying for production hours — project management and account management are on us.

No pitch, no pressure. Just a real conversation about what you're building and how we can help.

Reach out directly: shaun@goodthings.io

Let us make
Goodthings
for you.

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