Atonarp applies spectronomy technology to innovate in the field of medical diagnostics. They approached us during preparations to seek a round of fundraising, where we helped them refresh their visual identity and refine how they tell their company and product story. The following year, we partnered on a complete rebrand that evolved the look and feel of the company to reflect their growth and vision for the future.

Investor Materials, Brand Development, Visual Design, Video Production, Web Design and Development

Carbitex - a pioneer in flexible carbon composites - wanted to tell the technology stories of their innovative flagship products, and asked Goodthings to help. We took a mixed media approach - combining 3D motion sequences, 2D animation, partner footage, and b-roll we captured in a shoot at the Carbitex R&D lab. The result is a family of videos that showcases exactly how Carbitex technologies are designed to optimize human movement.

KOVA creates and curates adaptable building solutions with an eye toward predictability, quality, and environmental impact. Our work with KOVA has focused on exploring and developing their brand and visual design systems - through animations, a new website, and a brand anthem video.

Brand Development and Visual Identity, Video Production, Marketing Materials, Web Design and Development

TechSurge is an annual Deep Tech conference fostering dialogue at the intersection of technology advancement, entrepreneurship, and the investment landscape hosted by venture investment firm Celesta Capital. We worked with Celesta to develop a name and visual identity system for the event. For the event, we produced a series of videos and created the event website, collateral, and way finding. Our team was also on the ground to capture high quality photos and videos to be used for future content.

Committee for Children is a non-profit devoted to fostering the safety and well-being of children through social-emotional learning and development. We partnered with CFC on a product strategy that could translate their mission and work into a digital platform. Our team led them through the product development lifecycle from research, user testing, and rapid prototyping, resulting in a tested proof of concept.

Product Design and Development, User Research and Testing

Celesta Capital is a VC investment firm with a portfolio focus on young and innovative Deep Tech companies. They approached us to partner in supporting a number of their portfolio companies through brand development, successful pursuit of fundraising, and product go-to-market and marketing strategies. The firm then engaged us on a top-down rebrand for themselves - including a new name and a visual identity that reflects the values and character of the firm. Today, we maintain a deeply collaborative relationship as Celesta’s agency of record, and continue supporting many of their portfolio companies.

Naming and Brand Development, Visual Identity and Logo Design, Video Production, Web Design and Development, Agency of Record

RENU is a turnkey general contractor servicing multifamily, hospitality, and commercial properties. We worked with RENU to develop a brand identity that captures the company’s focus on quality, craftsmanship, and experience - including logo design, visual identity development, and a website redesign.

Brand Development and Visual Identity, Marketing Materials, Web Design and Development

Lighthouse offers software and services to help their clients manage the complex landscape of enterprise data for compliance and legal teams. They approached Goodthings to create a suite of videos - one to tell the story of their differentiated client service model; and three others that each capture the complexity and nuance of one of Lighthouse’s eDiscovery offerings for an audience of Review Attorneys, Compliance Officers, and Corporate GCs. We continue to support lighthouse in creating video cut downs for ongoing social media content, and in producing a series of high-production-value recorded webinars.

Reviver pioneered and developed the world’s first digital license plate and connected vehicle platform that is now available in a growing number of states for both commercial and personal vehicles. Our work with them helped establish a deeper level of brand narrative and product positioning across video, photography, and web.

Video Production, Photography, Web Design and Development

ConXtech is a turnkey structural steel building system and subcontractor serving a broad customer base across all commercial sectors. We help ConXtech tell their brand and product story through a variety of approaches to video content - including location, drone, interview, and narrative positioning.

Video Production

Whiterabbit is a suite of AI-driven software designed to improve the breast cancer screening process. Starting with a brand and visual identity refresh, our relationship has expanded to include ongoing design services, event support, and web development.

Brand Development and Visual Identity, Video Production, Marketing Materials, Web Design and Development

Player Tokens was an early NFT project brining the idea of sports card collecting to the present day. We partnered with them to develop their brand, asset style, web design and web development.

Brand Development and Visual Identity, Marketing Materials, Web Design and Development