AIIR Products

AIIR Products builds AI-powered HVAC systems that use machine learning to optimize comfort and energy efficiency across multi-family, hospitality, and residential buildings. Goodthings refined their core positioning, then built a modern visual identity, flexible design system, responsive website, investor materials, and sales toolkit around it. We’ve been their embedded creative team for over five years—handling motion graphics, product UI, trade-show experiences, and ongoing marketing content to keep the AIIR brand cohesive across every touchpoint.