Katerra

Katerra was a construction technology company on a mission to transform how buildings get made — from materials and manufacturing to design and delivery. Goodthings partnered with Katerra from 2017 through rapid growth, supporting brand development, website strategy, product marketing, and a proprietary augmented-reality tour app that brought factory visits to life. The multi-year engagement spanned content strategy, event collateral, and digital product development across the company's expanding portfolio.